If a sign, a label, or a card at the register pointed you here — here’s the short, honest answer. This store shows two prices: a lower one for cash and another for card. You simply choose which you prefer.
Two prices are posted — a lower cash price and a card price. The difference covers what it costs the store to accept cards. Want the lower price? Pay with cash.
Each item — or your total — shows a cash price and a card price, side by side.
The cash price is lower because it skips the cost of card processing.
Pay with cash for the lower price, or by card for the convenience. Your call.
Accepting cards isn’t free — the store pays a fee on every card sale. Showing both prices lets you decide for yourself, instead of building that cost into a single price for everyone.
Yes. Stores can offer a lower cash price as long as both prices are clearly displayed before you pay — which is exactly what you’ll see here.
That’s a different approach called a surcharge, where one price is shown and a small fee is added to card payments. We explain it on our sister site.
If you run a store and want to offer clear, compliant dual pricing, tell us a bit about your business and we’ll be in touch.
Your inquiry is on its way to our team. We’ll follow up at {{ sentEmail }} shortly.